Root for the LLC, the LC or the Co-op - if you want to find a product or service company that is looking out for the consumer. A company that might not be as likely to be worried about what you think probably ends in I-N-C.
There is a lot of pressure on a successful company to "go public" or "incorporate" so that people may invest in the company, and become a shareholder. Basically because this company is making money, and greedy people want in on it.
Up until this point a product company only has an obligation to its customers- the folks who decide whether or not to spend their hard earned money with the company. And when the time comes where the company has to make a decision between the quality of their customer's experience and making more money, they CAN still choose the customer.
If a comapny incorporates, they now have an obligation to their shareholders- and a legal one at that- to choose the option that makes the most money. If a corporation makes a move that can be seen as making decisions not in the best financial interest of the owners, that company can be sued for damages.
Many corporations do manage to keep quality customer consideration in their minds, but it is a tendancy that a Co-op will handle this better.
Companies tag this "INC." surname to imply financial stability, but what they're really saying is that they're here to make money. Maybe I'm some sort of consumer idealist, but I happen to believe that there are still companies out therethat exist to provide a quality good or service to their customer first, and continue to make money because their customers reward them with increased sales.
No comments:
Post a Comment